digital marketing costs

How To Analyze Digital Marketing Costs

So you’ve decided to invest in digital marketing for your business. You’re heading in the right direction. With the number of online searches increasing every day, you want to make sure your restoration company is visible to those searching for your services. A key factor in digital marketing visibility is your budget, which leads to […]

google reviews, bad reviews, responding to reviews

How To Respond To Bad Reviews (And Use Them To Your Advantage)

Google Reviews can seriously impact your business’s reputation. With 84% of people saying they trust online reviews as much as they do personal recommendations, it’s no wonder reviews can greatly influence customers’ views and purchase decisions toward your products and services.  So what should you do when you get a bad review? First of all, […]

google my business, create google my business listing, GMB account set up

How To Manage Your Google “My Business Listing” On Your Mobile Device

One in three Google searches has local intent– people are looking for products and services in their town. According to Google, 50% of all the mobile consumers who search for a local business either visit or contact that business.  Since your service company relies solely on local consumer traffic, making your business visible in the […]

cleaning and restoration business development

Top 10 Reasons Spot On Solutions Can Take Your Business to The Next Level 

1. You’ll have a partner. We combine our team with your team to get the best results.  We’ve built our company on relationships that are built to last. When you hire SOS, you don’t hire a vendor, you bring on a partner that is dedicated to helping you reach your goals for growth and profits. […]

google reviews

How Google Reviews Can Help Your Online Business

Did you know that 97% of people will read online reviews before making a decision, and 86% of consumers say negative reviews influence their purchase choices? These numbers go to show how much of an impact Google Reviews can have on your business. In addition, Google Reviews are highly beneficial to the well-being of your […]

Thinking About Thought Leadership? Follow These Tips For Creating Compelling Content

Want to know how to give your customers more value?   Try thinking about “thought leadership” which focuses on providing customers with expertise and perspective related to your industries, rather than trying to promote a product or business. One of the major advantages of thought leadership is that it can “help build personal and business […]

google my business, create google my business listing, GMB account set up

Google My Business: What It Is And How It Can Help Your Business

Google receives an average of 3.5 billion searches a day. What if those searchers became your customers? Web searches have a major influence on the exposure of companies ranging anywhere from small-town businesses to global industries. That is why many businesses are engaged in an ongoing battle for recognition, consumers, and sales in the online […]

pay per click restoration company, ppc marketing, google ads marketing

Google Guaranteed Local Service Ads

How The Google Guarantee Will Boost Your Online Reputation Google receives an average of 3.5 billion searches a day. Imagine how much of an influence this has on companies ranging anywhere from small-town businesses to global industries. Many businesses are engaged in an ongoing battle for recognition, consumers and sales in the online world. As […]

Part 2: Giving Your Brand an Online Presence

Building a Brand for Your Restoration Company | A 3 Part Series Part 2: Giving Your Brand an Online Presence In part one of this series, we talked about building a brand and company culture for your cleaning and restoration company. That is an effort that takes time and is something that is constantly evolving. […]

Part 1: The Brand Itself

Building a Brand for Your Restoration Company | A 3 Part Series Part 1: The Brand Itself When you hear the word “brand” it might not be as literal as you think. A company’s brand is about how your employees, clients, and community perceive you as a business; not about a logo out front. A […]