content strategy

Creating Content That Your Audience Actually Cares About

The internet is currently saturated with content. From blogs, articles, podcasts, to videos, how do you get your content to break through the noise? Here are some proven tactics to help give your content the edge it needs to reach your audience and encourage them to take action. Three Ways To Start Creating Better Content […]

content writing, SEO content, content strategy

3 Reasons Why Quality Content Matters and How to Get More of It

Want to start winning in the cleaning and restoration industry? Creating quality content is a timeless strategy for managing a successful website that drives conversions. Over time design styles and layouts have evolved, algorithms have been adjusted, and user preferences have changed; however, the need for quality content has remained the same – and it’s […]

Benefits of PPC

Whether you’re a small business or a large corporation, utilizing Pay Per Click advertising can be a beneficial marketing strategy for your company. What is PPC Known as Pay-Per-Click (PPC) or Search Engine Marketing (SEM), this marketing model allows businesses both big and small to create ads and compete for ad space on search engine […]

Part 3: Embracing SEO & Social Media

Building a Brand for Your Restoration Company | A 3 Part Series Part 3: Embracing SEO & Social Media Phew – you made it to part three! How is your brand and culture-building going? Are you starting to get that warm, fuzzy feeling when you walk into work some mornings? You should! And hopefully your […]

5 Tips on Content Writing to Increase Traffic

Breaking news: The days of traditional marketing are coming to a close and a new era is underway. It’s the age of content marketing, and it’s taking the marketing world by storm. Faced with this opportunity to adapt, numerous business owners have dropped off the ledge of effective marketing. Content writing can make a HUGE impact […]

SEO 101 for Cleaning Companies

Welcome to SEO 101 for cleaning companies. Search Engine Optimization (SEO) is a marketing tool used to increase your cleaning company’s website appearance in online search engines, such as Google.  A good SEO strategy will generate more traffic to your cleaning company’s website. There are many aspects of SEO, from the content and keywords on […]

5 Tips to Use to Grow Your Restoration Business

Tip #1. Do a Search Get online and do a search for your company and your competition. Find out what people are saying about you. Search for words or phrases that prospective clients might use to find your company. This will help you get a good handle on how prospective clients think about restoration practices […]

5 SEO Tips for Cleaning & Restoration Companies

SEO or Search Engine Optimization is a popular topic on the internet these days. Everyone wants that coveted number one spot on the first page of Google to get more traffic to their websites. Spot On Solutions has come up with a short list of tips and tricks to help your cleaning and restoration company […]

4 Steps Towards Successful SEO for Cleaning Companies

Let’s say you own a cleaning company and you had a professional cleaning website created for your company. Your website is up and it looks great but the traffic just isn’t where it should be. What’s going on here? Why isn’t your professional cleaning website design bringing in new clients by the dozen? Your website […]

What Time is it….BLOG TIME!

Having a hard time getting excited about blog writing? One of the biggest obstacles to blog writing is simply the starting line. Don’t let yourself become like “all the other guys” who will start their blog writing tomorrow. Here are 5 tips for successful blog writing for cleaning and restoration companies. Is Blog Writing Even Worth […]