how to read google analytic reports for cleaning companies

How Google Analytics Reports Can Amplify Your Business’ Success When You Can Understand It

When you run a cleaning business, you know how important your website is for your customers and new potential customers. It needs to be a place where they can find all the information they need, from how to contact you, to what services you offer, and everything in between. If you want to constantly grow […]

Skilled Trades Social Media Marketing

Social Media Marketing For Your Skilled Trades Business

In a rapidly increasing digital world that is ever evolving, did you know that the average person spends no less than two hours per day on social media? There are currently no official figures for this statistic,  yet we have found through our extensive research that consistently the average consumer is seeing roughly 36 ads […]

cleaning services social media marketing

Social Media Marketing For Your Cleaning Services Company

Social media influences nearly everyone in our society. There are people whose job title is literally ‘Influencer’, and have made social media their careers. The things we see on social media every day affect what we eat, where we eat, what we buy, even what we believe. Social media has become a platform for businesses […]

Construction Social Media Marketing

Social Media Marketing For Your Construction Company

We are going to cut right to the chase – social media marketing has the potential to revolutionize your construction business, especially if you know how to do it right. In the last few years, we have seen the benefits of businesses growing their social media following pay off in big numbers, and we have […]

Cleaning and Restoration Social Media Marketing

Social Media Marketing Tips For Cleaning and Restoration Companies

Did you know that the average person spends approximately 2 hours and 27 minutes on social media sites every single day? Although there are no official figures for this statistic, it is estimated that the average person encounters at least 36 ads per day on social media alone. Social media marketing could mean the difference […]

time, growth, jobs

What You’re Missing Out On By Not Investing In Digital Marketing

When it comes to managing a cleaning and restoration business, there are many components to consider when aiming for growth. One of the most important actions you can take is to invest in digital marketing. For those who are new or have little experience in digital marketing, we understand if you experience initial doubts and […]

Understanding How Google Analytics Reports Facebook Traffic

Google Analytics reports website traffic that comes from Facebook as referral traffic, which means that a visitor landed on your website after clicking an inbound link from another website. Your website visitors that came from Instagram, Twitter and Yelp are more examples of referral traffic. You may notice that Facebook traffic shows up as different referral sources in Google Analytics in the Source/Medium report under […]

content marketing, digital marketing, restoration marketing

Get Organized With a Content Calendar & Start Seeing Results

Content, content, content – the driving force behind any brand and marketing strategy. What most people don’t realize, however, is the difference between content and content marketing.  Content can be considered as a single post, ebook, blog, video, etc. that doesn’t really lead a potential customer through the marketing funnel.  Content marketing, on the other […]

digital marketing costs

How To Analyze Digital Marketing Costs

So you’ve decided to invest in digital marketing for your business. You’re heading in the right direction. With the number of online searches increasing every day, you want to make sure your restoration company is visible to those searching for your services. A key factor in digital marketing visibility is your budget, which leads to […]

digital marketing strategy, digital marketing trends, restoration marketing

Amp Up Your 2021 Marketing Strategy With Spot On Solutions

While 2020 had its difficult moments, it created a slate for growth and discovery. In what ways has your business grown or changed this past year? As we continue moving further into 2021, we hope your business continues to adopt new strategies, improve old ones, and experience growth! At Spot on Solutions, we’ve learned how […]