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See the latest blog posts and industry news.

Creating Content That Your Audience Actually Cares About

May 17, 2022

The internet is currently saturated with content. From blogs, articles, podcasts, to videos, how do you get your content to break through the noise? Here are some proven tactics to help give your content the edge it needs to reach your audience and encourage them to take action. Three Ways To Start Creating Better Content […]

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Expert Panel: Tips For Choosing The Right Restoration Software For Your Business

Apr 19, 2022

Many cleaning and restoration companies are embracing the use of technology and management softwares to run their businesses. Gone are the days of old school organization methods that leave room for error and ultimately slow down the growth of your business. Restoration software systems serve a myriad of functions that can be customized for the […]

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Phone Calls Vs. Online Forms: Why You Need Both

Apr 15, 2022

When it comes to the marketing debate of phone calls vs. online form submissions, many would argue that phone calls are more effective in closing high quality leads – and they’re not wrong. That being said, online forms shouldn’t be completely disregarded in terms of value. Maggie Stringham, Senior Account Manager at Spot On Solutions, […]

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Expert Panel: Building a Company Culture That Your Employees Love

Mar 17, 2022

“Customers will never love a company until the employees love it first.” – Simon Sinek, author, Start with Why Why does company culture seem to be all the buzz right now? Several employers have reported that a strong culture has proven to improve retention and engagement. That being said, it’s beneficial to build a company […]

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Are you an expert?

We are looking for contributors willing to share their knowledge about the cleaning and restoration with the world! Check out our recent Expert Panel articles below and share your expertise today!

Expert Panel: Tips For Choosing The Right Restoration Software For Your Business

Apr 19, 2022
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Expert Panel: Building a Company Culture That Your Employees Love

Mar 17, 2022
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Expert Panel: Equipment Tracking Methods That Work

Feb 07, 2022
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Expert Panel: Setting & Achieving Annual Goals

Jan 07, 2022
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Get Motivated

Find inspiring stories, productivity tips and more.

Monday Mo – Finding Your Happy Life

May 16, 2022
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Monday Mo: Five Books For Growth and Self Improvement

May 09, 2022
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Monday Mo: How To Stay Motivated When You REALLY Aren’t Feeling It

May 02, 2022
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Monday Mo: Take the First Step

Apr 25, 2022
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Publications

Check out our articles featured in industry publications.

Forbes: 11 Effective Techniques For Businesses To Promote Their Company Culture

Dec 02, 2019
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Carwash Magazine: How to utilize Google My Business tools

Jul 29, 2019
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Forbes: 12 Cost-Effective (And Easy) Places To Start Building Your Business’ Brand Recognition

Jun 27, 2019
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Forbes: Keep Up With Agency News And Trends With These 10 Pro Tips

Jun 27, 2019
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Frequently Asked Questions

Find quick answers to the questions we hear most often from our clients, prospective clients, and industry professionals.

Blog posts help boost SEO by positioning your website as a relevant source of information that answers your customers’ inquiries. When done correctly, blog posts will also signal to search engines that your website is providing relevant content. Search engines are all about relevancy and will reward webites with relevant content with higher positioning in the search results.

Although there are several distinct differences between a Google Local Service Ad and a Google Ad, the biggest differentiator is that Google Ads uses a pay-per-click model while Google Local Ads uses a pay-per-lead model.

When you get a review, whether it is positive or negative, always respond. The last thing you want to do is ignore it or respond too late. Remember, your responses to reviews have just as much of an impact as the reviews themselves.

Facebook is a great platform to start with. You can create a business page for your company and it’s easy to increase your reach on the platform through boosting and ads. Users can leave recommendations on your page for other users to see and help build your social proof. You can also link Facebook to Instagram to reach people on both platforms.
Every market is different, so we always take that into consideration. Our sales team always recommends a starting budget based on your area. From there, when we’ve established some good data from running ads, your account manager can help you determine if we should increase budget or not. Ultimately, we want you to spend enough money to be competitive in your area so you have good opportunities to capture leads.